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Sunday, March 9, 2008

Digg Sale Imminent?

The CBC is citing TechCrunch, saying that the sale of popular news site digg.com is imminent with Google and Microsoft both considering the acquisition. There are apparently 2 other interested but the $300 million that Digg had been shopping around for last year appears to be too pricey. The article says that Digg is now prepared to accept less and indicates that Google's interest lies in the neighborhood of $225 million. Microsoft has it's own interest as Diggs revenue comes from advertising fed by Microsoft's ad network. $200 to $300 million buys Kevin Rose a lot of Jägermeister!

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