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Wednesday, March 25, 2009

Blockbuster And TiVo Join Forces

The New York Times is reporting that Blockbuster and TiVo will announce today that they are teaming up "to deliver Blockbuster’s digital movie library over the Internet directly to the televisions of people with TiVo digital video recorders." The deal apparently involves no money but will see TiVo customers have access to Blockbuster's library and Blockbuster offering TiVo devices from it's retail stores. “We are excited to be teaming with TiVo, the company that created the DVR, to make Blockbuster’s entertainment content readily available to their millions of subscribers,” Jim Keyes, chief executive of Blockbuster, said in a statement. “Ultimately, our vision is to work with TiVo so that their subscribers can access movies not only through our On Demand service but also from our stores and through our by-mail service as well.”