How indie bands make it big online

Wired Magazine's Geekipedia (with a name like that you know I had to post from it!) has a list of Indie bands gone big, with a little help from the Web! It's brief, but it goes to show you that don't need to sign with a big record label to promote your talents, and you are probably a lot better off in the end! hmm, is there a lesson to be learned here for bloggers? ;-)