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Thursday, April 3, 2008

Consumer Market Getting Hooked On The Crackberry?

It appears as though the Blackberry is not just for business anymore. Research In Motion (RIM) has announced that it had a great 4th quarter beating all predictions, and co-CEO Jim Balsillie attributes much of the success to the consumer market. 2.2 million new customers, an increase in consumer-focused devices, such as the Pearl, and a partnership with Facebook Inc. have put smiles on the faces of RIM investors particularly when it was thought that the iPhone would put a crimp in Blackberry sales. Over 1 million Blackberry owners have downloaded an application that allows them to update their Facebook pages and this points squarely at the acceptance of the device on the consumer side. Check out the Globe and Mail article here.