The merged satellite radio company Sirius XM has hired advisers to prepare for a possible bankruptcy filing according to this article in the New York Times. Saddled with $3.25 billion in debt, bankruptcy might be the only out for the company that has yet to make a profit. Speculation is that subscribers will continue to get their feeds but that high priced talent such as Howard Stern and Martha Stewart may be casualties of the process. “I’m not trying to paint the rosy picture, because we have challenges connected to our liquidity and certainly our stock price is dreadful,” Mel Karmazin, chief of Sirius XM said in December. “But, you know, our revenues are growing double digits. We’re growing subscribers. We’re not losing subscribers.”
