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Showing posts with label monetize. Show all posts
Showing posts with label monetize. Show all posts

Monday, July 5, 2010

Twitter's New Revenue Generator

Business Insider is reporting that Twitter is finding new ways to monetize and the latest appears to be via an account called @earlybird. Twitter PR told ReadWriteWeb's Marshall Kirkpatrick,  "There are interesting things in store for @earlybird. Keep waking up early and you might be the first to find out what they are." Looks like they are taking a page out of Dell's book.

Tuesday, March 16, 2010

Twitter Upgrades But No Monetization Plans Revealed

The hype around an announcement by Twitter founder Ev Williams at South by South West (SxSW) was that the company was going to announce it's plans for monetizing it's service but well all was said and done the actual announcement was viewed as underwhelming, with some attendees bailing before the key-note address was over.

"What Mr. Williams did announce is a Twitter expansion called @Anywhere. It allows users to log into other websites using their Twitter accounts, so they can tweet a link to something interesting without having to actually go to the Twitter site. Those third-party sites will highlight names and businesses that use Twitter and, when the mouse scrolls over them, a window pops up showing the user's account and latest activity there.
“Imagine being able to follow a New York Times journalist directly from her byline, tweet about a video without leaving YouTube, and discover new Twitter accounts while visiting the Yahoo! home page,” the blog post announcing the change said."

As an avid user and Twitter fanboy, I don't really care how they make money as long as they are able to keep the doors open without selling their souls and invading my screen space.

Source: CBC

Monday, June 15, 2009

Dell Finding Sales Via Twitter

Dell seams to have found the right formula for making money via Twitter, attributing $3 million in sales to posts on the social networking site. According to PCWorld, "Dell Outlet uses Twitter to promote clearance sales, coupons, and other discount-related fodder... It also may provide a much-needed business model for Twitter by giving the social networking site a valid reason to charge for corporate accounts." Of course $3 million is not a huge sum where Dell is concerned but in these trying economic times it's nothing to sneeze at either. With some simple math we can deduce that @DellOutlet, which has some 600,000 followers, can place a value of $5 on each follower. Interesting...

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