Please Share

Thursday, August 9, 2007

Halo 3 reaches 1 million preorder milestone

Microsoft has announced that North American preorders of the highly anticipated Halo 3 title, exclusive to the Xbox 360, have surpassed the 1 million mark. According to the press release "demand has been so strong for the Legendary Edition of the game that it is expected to be sold out by the time the game launches on Sept. 25." The landmark is, at least partially, contributed to the support of major brands like Mountain Dew and 7 - Eleven. "For the first time in video game history and on par with the scope of major movie releases, some of the world’s biggest consumer brands have aligned to support the launch. Many plan to offer a variety of promotions that give consumers the opportunity to obtain unique “Halo 3”-branded products and prizes and participate in one-of-a-kind “Halo 3”-themed events." We've been contemplating getting our preorder for some time now, I guess we'd better stop procrastinating... it's not like we're not going to get it! It's Halo 3!