The Open Handset Alliance headed up by Google is offering a peek at the Android Software Development Kit (SDK) and some big money to spark creativity amongst developers. In an announcement last week that many believed would be a so called gPhone, Google introduced Android a software platform for mobile phone developers, and the Alliance of over 30 software and hardware companies. This video by Sergey Brin and Steve Horowitz discusses the availability of the SDK and offers a little peek at phone applications developed using the Android Platform. Looks interesting, and with $10 million in incentives you can expect developers to be putting their thinking caps on!