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Monday, November 5, 2007

Wired has a look under the hood as e-bay tries to regain momentum

Wired has an interesting article about slowing growth at e-bay and the companies attempts to get going again. It's not that e-bay is not making money, it's more about continuing to grow. Over the last few months e-bay has undertaken a number of new initiatives that are aimed at growing business and keeping browsers pointed squarely in their direction. "Other discovery features hop on the social-network bandwagon. Neighborhoods, a forum for like-minded collectors to network, got buzz when it launched in early October, and the still-unpublicized EKG allows users to curate their favorite items and share them with others, a concept similar to craft-commerce site Etsy's Treasury." Come to think of it, I can't remember the last time I visited e-bay?

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