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Friday, February 29, 2008

Microsoft To Slash Vista Prices With Release Of SP1

Microsoft announced on Thursday that it will be cutting prices on Windows Vista in 70 countries later this year to coincide with the upcoming release of Vista Service Pack 1 (SP1). “We anticipate these changed will provide greater opportunities ... to sell more stand-alone copies of Windows,” said Brad Brooks, a Microsoft corporate vice-president.

In the US the prices are said to be:

Windows Vista Ultimate to $319 (U.S.) from $399 for the full version;

Upgrade version to $219 from $259;

Upgrade versions of Vista Home Premium to $129 from $159;

The price cuts will vary by country.

According to the Globe and Mail "The announcement comes on the heels of sales data that showed a 30 per cent drop in money spent for software at U.S. retailers in January, according to market research firm NPD." Coincidence?

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