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Wednesday, September 19, 2007

NBC to offer shows for free download... with ads

After having removed it's content from Apple's iTunes store over a difference in opinion regarding the rates they should be receiving for their downloads, NBC has announced that it will be making it's content available for free, sort of.

A new service, called NBC Direct, will begin in October that will allow users to download shows to be watched for up to a week after they air on the network. Their is a proprietary viewer that must be downloaded and installed, which currently only works on Windows PCs. The catch is the content will contain advertisements as opposed to the ad free download and pay model used in iTunes. Interestingly the service is only available to PC users at the moment, coincidence?

It's unclear whether or not the service will be available outside of the U.S.

The New York Times, Bits column has the details.

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